ABOUT PRODUCT LONDON STUDIO

The person behindProduct London.

I’m Makai Macdonald. I run Product London Studio from Brighton, working directly with artists, labels and music businesses.

My work brings together audio mastering and mixing with SEO, content writing and n8n automation. You deal with me from the first conversation through delivery.

THE PRODUCT LONDON STORY

It started withthe music.

Before the studio and the record label, there was Product: an underground club night in Nottingham. That connection to music runs through the business today.

  1. First nights in Nottingham.

    Then known simply as Product, the night debuted at The Bomb nightclub in April 2005 before taking up residency at Stealth.

  2. 50+SHOWS

    A home at Stealth.

    Over five years, Product hosted more than 50 shows at Stealth. Guests across the club-night years included James Zabiela, Nic Fanciulli, Paul Woolford, M.A.N.D.Y. and Josh Wink.

  3. Beyond Nottingham.

    Product also held events in Cambridge, Brighton, London and Budapest. Its final club party took place in London in mid-2011.

Alongside the events, Product London developed its studio work, bringing together people working in music, sound engineering and design. The business has changed in shape since then; today, I focus on the work I can deliver personally.

From the flyer archive.

Original Product club-night flyer listing Nic Fanciulli, Paolo Mojo and Si Begg.
Nic Fanciulli & Paolo MojoProduct club-night flyer
Original black and yellow Product club-night flyer listing Nic Fanciulli, Cass, General Midi and James Talk.
General Midi & James TalkProduct club-night flyer

Original artwork from the Product events archive.

The club nights in the press.

“A forward thinking yet devoutly underground approach to house music.”

iDJ MagazineJune 2007

“You expect fireworks when you invite Day-Glo Mercury Prize-winners Klaxons and minimal Berlin legends M.A.N.D.Y. to your third birthday.”

The TimesApril 2008

Historical coverage of Product’s club nights, reproduced from the original About page. These are not reviews of the current studio services.

2013 / PRODUCT LONDON RECORDS

Another homefor the music.

The record label followed in 2013. Freight Train released Spend The Night on Product London Records, featuring remixes by Alex Jones, Chamboche and Makai.

The label remains part of Product London, with its own catalogue and history alongside the studio’s current services.

AUDIO, GROWTH & AUTOMATION

Different skills.A connected approach.

A record, a website and a workflow need different skills. What connects my work is attention to detail and an understanding of the result you’re trying to achieve.

You can come to me for one service. You do not need to buy the whole combination.

01 / SOUND

For the music.

On audio projects, I focus on the balance, character and finishing decisions that serve the track. The aim is to support what makes the music work, not process it for the sake of it.

02 / GROWTH

For the audience.

For music businesses, I work on search visibility and useful content: the pages people land on, the questions they need answered and the next step they can take.

03 / SYSTEMS

For the work behind it.

I build and improve n8n workflows that connect tools, move information and reduce repetitive administration. Human review stays in the process where it matters.

WORKING DIRECTLY WITH ME

A conversation.A clear plan.Hands-on work.

I keep the business focused on the work I can do myself. That means your questions, feedback and priorities reach the person carrying out the project.

Start a conversation
  1. Start with the real problem.

    I ask about the result you need and what is already in place before suggesting a service or a larger piece of work.

  2. Agree what is included.

    Scope, price, deliverables and review points are agreed before starting. If something falls outside that scope, we discuss it first.

  3. Keep feedback direct.

    You send questions and feedback to me, rather than through an account manager. We can discuss the detail without passing the brief between people.

  4. Be clear about the limits.

    Not every problem needs a bigger package. I’ll explain what I can help with and when a different starting point makes more sense.

BEYOND THE FIRST PROJECT

One project now.Support as you grow.

A single mix or master can be a complete project. For clients who need regular help, I also offer ongoing SEO, content, automation care and regular-release mastering.

We agree the priorities and workload, then build on the context from previous work instead of starting the conversation again each time.

Discuss Ongoing Support

GET TO KNOW THE WORK

Take a lookbefore we talk.

Listen to audio examples, read audio client feedback or explore the production and DJing blog. Each gives you a different way to get to know Product London.

Hear the audio.

Before-and-after examples on the service pages.

Read client feedback.

Historical client feedback on mastering and mixing projects.

Explore the blog.

Articles about music production, audio and DJing.